Friday, March 13, 2009

Getting Repeat Customers

Many a time, as Internet Marketers, we get in touch with customers just once and that is it. After making sales the first time, we lose contact with the customer not taking into consideration that the same customer can be a repeat customer.

It is important to keep tab on your customers and continually get in touch with them even if you do not have any product to sell to them. This is a way of building a relationship with your customers and you are likely to make more sales in this way since people are likely to buy from their friends and you would be considered a friend when you constantly keep in touch with them.

You can go about doing this by getting the contact details of your first-time customers. This can be done through an autoresponder or you put a form on your website where your visitors can put in their names and email addresses which will be captured and stored.

Get back to your prospective customers as soon as possible if there is any question they need to get answer to and reply their request as soon as possible.

Develop a cordial relationship with your customers even after they have bought from you. You may have anything to sell to them, but give them useful advice and be interested in their welfare. This way, you will have a relationship with them and when you have any new product to sell, you can introduce it to them. Over time, they would have seen you as a trusted friend and would likely patronise you.

Make sure you have a way of collecting the names and email addresses of prospective customers.

Tuesday, December 16, 2008

Making a success of your business

Internet Business is just like any other any business and you have to treat it as such or else you will be putting it in jeopardy.

Every business needs capital, so does yout internet business. By the way, internet business is just referring to business done on the internet, basically, marketing of products.

Apart from capital, you need to advertise your website or blog so as to be seen. without beign seen, you cannot make any sales. It is when people see your website or blog and see what you are promoting, that you can make sales.

A website is very essential if you are going to go places with your internet business. A website is your presence on the internet. Just like you will need an office for your offline business, so also you will need a presence on the internet and this can be achieved through owning a website of your own.

Naturally, you will also need to host your website and this will require you having a website hosting account. There are many of them out there and you could get a good one that will provide with a good service.

One other resource you need is a mentor who will be able to guide you to success. Mentors help you get to your goals faster and if you are just starting out, you need somebody to guide you.

These are by no means all that you need to suceed on the internet, but they sure can give you a headstart in your internet business.

Wednesday, December 3, 2008

10 Questions You NEED to Ask If Your Site Isn’t Making Any Sales

"If you are not moving closer to what you want in sales (or in life), you probably aren’t doing enough asking."
- Jack Canfield
Dear Business-Builder,
Imagine: After months of hard work, your website is finally live. You’ve officially been open for business an entire week. And yet you haven’t made any sales.
Not. One. Single. Sale.
Argh!
Don’t despair. We’ve all been there. In fact, this is one of the most common problems new Internet entrepreneurs ask me to solve for them.
Here’s something that’ll help ease the pain of turning a "dud" site into one that rakes in the profits: Derek Gehl’s surefire "My Website Ain’t Making Money!" troubleshooting checklist.
If you recently launched a website and aren’t getting the results you expected, you need to ask yourself every single question on the list below, starting with number one. Once you can answer "yes" to all 10 questions, I guarantee the sales will come rolling in.
1. Is there actually a market for your product?
By that I mean are you POSITIVE you’re selling a product or solution people are actively looking for online - and not finding? That’s the formula for a successful Internet business. And that’s the first question you should answer … even before you set up a website.
The best way to do that is with keyword research. (Our favorite keyword research tools are Keyword Discovery (keyworddiscovery.com) and BeBiz (bebiz.com).)
2. Are you getting enough traffic?
If you’ve had only 100 visitors and haven’t made a sale, be patient. Before you can begin to assess your website’s effectiveness, you need to have had at least 1,000 unique visitors (not page views).
3. Are you getting targeted traffic?
If you’ve had 1,000+ visitors to your website and you still haven’t made a sale, find out where your visitor traffic is coming from.
The best way to get top-quality traffic to your site is by bidding on extremely targeted keywords for your pay-per-click (PPC) ads. (By "targeted," I mean keywords that speak directly to the people who are most likely to buy your product.)
If you drive 1,000 visitors to your site - using targeted keywords in your PPC ads - and you still don’t make a sale, then you know the problem isn’t the quality of the traffic you’re getting.
It’s your website.
So let’s take a look at that next …
4. Is your headline effective?
If the page you’re driving traffic to with your PPC ad doesn’t have a compelling headline that clearly communicates a powerful benefit, your potential customers aren’t going to stick around for your offer.
Writing a better headline is typically the easiest way to fix a floundering website. If you get more people to stay on your site and read your offer, more people will buy your product.
5. Are you distracting your visitors from your main sales message?
You need to get rid of everything that doesn’t keep your visitors focused on your main offer. This includes links to other websites, Google AdSense ads, banner ads for other products, free articles that don’t support the sale … the list goes on.
6. Are you using testimonials effectively?
Testimonials are one of your most powerful selling tools. Nothing says "Buy it now!" like an unbiased third-party recommendation.
If you don’t yet have any testimonials, give your product to a few friends and ask them to provide you with testimonials on how well it worked for them.
7. Does your guarantee take away the risk of buying?
A good guarantee is essential - especially when you’re selling on the Internet.
Unless you’re a major brand that your customers already trust (like Sony, Wal-Mart, Pepsi), you need to let them know you’ll stand behind your product. So reassure them that if they’re not 100 percent satisfied, they can send it right back for a full refund. And remember, a longer guarantee usually results in more sales - and fewer refunds.
8. Is your price too high? Or too low?
Most people know that if you price your product too high, you’ll hurt your sales. But this can also be true if your price is too low.
People get suspicious when the price is far below what they were expecting. They think it’s probably "too good to be true" - and, as a result, they don’t feel confident making a purchase.
9. Is your ordering system easy to use?
Just because you can figure out how to navigate through your ordering process, that doesn’t mean your average customer can.
To make sure your ordering system is "user-friendly," find a few friends who aren’t very Internet savvy and get them to order your product. Watch over their shoulders and take notes. Where did they get stuck?
Fix whatever problems they encountered - immediately - because your potential customers are encountering them too.
10. Do you have good sales copy?
If you aren’t using well-written sales copy to sell your product, you’ll never achieve online success. It’s that simple. Your product isn’t going to sell itself! You need to have the right words to do the job.
So there they are … the 10 questions I ask whenever I look at a website that’s not turning visitors into sales. Once I’m able to answer "yes" to all 10 questions, I always see a substantial improvement in the site’s conversion rate.
Contributed by Derek GehlGuest ContributorTHE TOTAL PACKAGE

This article was first published in The Total Package. To sign-up to receive your own FREE subscription to The Total Package and claim four FREE money making e-books go to www.makepeacetotalpackage.com.

Saturday, October 18, 2008

HOME::Internet-and-Businesses-Online X

It may not seem the ideal time to start a business. After all, we're constantly being told that the economy is in trouble and that we're moving into a recession.
However, I believe this is the best time to start a business. There is always room for growth in the economy. Businesses are what make it grow.
Even if you're just looking for extra money to pay your car payment or provide extra money for your family, an internet business is an easy way to do it. Who knows? Eventually your income from your business might replace your job and you can say goodbye to the 9 to 5 forever.
If you want to start a business, whether it's a tough economy or not, there are certain things you need to do first. Here's how to get started:
1. Create a plan for starting your business.
This doesn't have to be anything complicated. You can use a notebook to record all of your information. The importance of proper planning can't be stressed enough.
Start by writing down things like what kind of business you want to start. Will you offer your own products or someone else's? Do you have a skill, like writing, that might make a good business? Will you build a website, or will you use bum marketing techniques to market your business?
Don't forget to include your topic here. Do you have a hobby that might translate to a business? There are thousands of hobbies, from gardening to fly fishing, that people want to know about.
Assess your skills and find out what you need to learn and learn it BEFORE you do take the next step. If you've never built a website or written promotional copy, now is the time to learn it, not after you've thrown away money because you didn't know what you were buying.
Read as many articles and ebooks as you can to learn how to do these things. Again, if money is tight, look at free giveaways to help you find what you need to learn, or search for free ebooks on the topic you are weak in and learn as much as you can.
2. Invest in essential tools.
If you plan to build a website, you'll need hosting and a domain name. Autoresponders are another essential tool you'll want to consider. If you're starting out on a shoestring, you may want to consider investing in an autoresponder script.
You may need to learn how to install scripts yourself, especially if you are working on a tight shoestring budget. Don't sweat it. Just buy a good general domain, which will cost you about nine dollars, and the best hosting you can afford.
Don't spend money on anything you don't have to. Before you buy anything for your business, ask yourself: "Will this ebook, software, etc. contribute to the overall growth of my business?" Only buy what you really need.
3. Create an effective marketing plan.
What I like about the internet is all of the free marketing opportunities available. This is also the area in which most people, and most companies, fail during tough economic times. They don't market, or they don't market enough.
If anything, this is the time to market more. Again, consider your skills here. For example, if you like forums, learn everything you can about forum marketing and then commit to spending a certain amount of time doing it every day. Commit to a certain number of posts.
The same applies with articles, free classifieds, press releases, and other types of free marketing. Commit a certain amount of time every day to it and then do it. Market every opportunity you get.
In spite of tough economic times, now is the time to start and grow a business. Do your homework, create a plan, and execute that plan. You will succeed.
Like these tips? Then sign up for your free internet business course, "How to REALLY Start Your Business in 30 Days." Or, read my guide, "7 Day Ebusiness", a complete guide to starting your business online fast. http://www.7dayebusiness.jingerjarrett.com.
Jinger Jarrett is the author of The "7 Day Ebusiness", available on Amazon.
Article Source: http://EzineArticles.com/?expert=Jinger_Jarrett

How to Start Your Own Internet Business - 6 Tips That Breed Success

The income potential of the internet is attracting more and more people every day. Here are some quick pointers to help you figure out how to start your own internet business.

SET YOUR GOALS

Before you start your own internet business it is important to decide what exactly you want to achieve. Do you just want a small side income, or do you want to build a long term business that can see you quitting your job and provide you with a full time income.

BE REALISTIC

You have to realize that the Internet is not some get rich quick environment. The people who are making big money online has done so through hard, often repetitive and boring work. There are no big secrets and not a whole lot of shortcuts. Don't expect to get rich overnight with little or no effort. It just doesn't work that way.
Treat your internet business as a game or a sideshow and you won't get very far.

INTERNET BUSINESS IDEAS

There are many ways to make money with an internet business. You can sell stuff on eBay, you can become an affiliate and sell other people's products for commission, you can create your own digital information products to sell, you can sell physical products, you can build content sites or blogs and monetize them with programs like Google AdSense, which pays you per click.
It's exactly in these myriad of options where most people run into trouble. Which brings us to the next point.

FOCUS

Decide on a business model and then focus on doing just that. Too many people get caught up in jumping from one type of income stream to the other, without really committing to any single one. This is a recipe for failure. Once you start making money and get more adept at what you're doing, you should by all means expand into other business models to build multiple streams of income.
To begin with though, pick one and run with it. For example, if you're going to build content sites for AdSense or affiliate income, commit yourself to that completely.

LEARN

Once you decide what business model you want to focus on, learn how to do it properly. There are an obscene amount of ebooks and video courses on internet marketing available online, so you won't have any trouble finding any relating to your specific business model.
The best thing to do is to find a good mentor or at least a community of successful individuals committed to your success. Naturally you're not going to get this for free, but it is without a doubt the best investment you can make in an internet business if you're just starting out.

TAKE ACTION

Don't fall into the trap of buying one marketing course after the other or jumping from one opportunity to the next. Learn, and then put what you learn into action. There are no secrets to making money online, despite what all the sales pitches you'll run into online will try to tell you. Action is what will produce results for you.

Want more powerful, more detailed and more highly targeted tips on how to start to your own internet business? Head on over to http://www.internetwealthzone.com for a wealth of free information.
Article Source: http://EzineArticles.com/?expert=Nicolaas_Theron

Saturday, October 4, 2008

Network Marketing

Network Marketing is truly amazing when it comes to making money online. This is a program that you can make a fortune just by joining and encouraging others to join as well.

There are Network Marketing programs in the Health Industry and there is also another one in the Travel Industry.

A lot of people have made so much money and you can too.

The concept is just about becoming a member of the Network and encouraging others to join. They too have to duplicate your efforts by telling others as well. In a matter of time, you can get a whole lot of people in your Network and the bigger your Network, the bigger your earnings.

I joined a Network Marking program in the Travel Industry and you can join for just $100. You get to have discounts in travelling expenses, hotel accommodation, travel cruises and lots of other benefits. You can even earn close to $10,000 as a member.

Go to www.tinyurl.com/6k6mr9 for more details.

Friday, September 12, 2008

Article Writing

Article Writing is one of the ways by which you can get traffic to your website or blog for free without paying a dime.

Article writing involves writing articles and submitting them. You can really direct subscribers or traffic to your website or blog by placing a link to your website/blog at the end of your article, not in the body of the article. You can actually attain an expert author status as you continually submit quality articles.

However, there are some things that should be noted if you are going to get your articles approved. You need to make sure that you don't put more than the required number of links in the body of your articles. You must not write a sales letter and use it as the body of your article. Your articles should be unique to you, not copying someone else's articles and submitting them as yours. There are some other things to be noted in getting your articles approved.

You can sign up to write and submit your articles at: www.ezinearticles.com

All the best.