Internet Marketing business is one that requires knowledge of the business and how it works. There are many aspects of the business that you need to learn if you are going to succeed. A novice coming into it will require someone that is knowledeable to teach him. Sometimes, newbies enter into the business and after several trials and errors, find out that they have lost quite some amount of money without actually making the expected return or any at all from their investments of time, energy and money.
There are many aspects of Internet Marketing. The basic thing is you need to have a product to sell or sell other people's product. The process of developing a product for sale will require some form of expertise and this you can get when you learn from experts in the field. Creating a product of your own does not necessarily have to be a herculean task and as a newbie you could develop yours with the right tutelage. It could even be a service that you are able to offer on the internet. You will need to set up a website to advertise your service and you can get clients that will patronise you even if you are in the comfort of your home.
The Internet Marketing Center has experts in the field of internet marketing and they have been able to generate sales of $100 million. You can enrol for a course that will teach you how to start and grow your Internet Marketing business at the Center. You can learn the process step-by-step from them and start your own business even if you are new to it. http://www.imcmethod.com/course/1409938
Friday, November 27, 2009
Tuesday, November 17, 2009
"Dos" and "Don'ts" of SEOs
The "Dos": Legitimate tricks the SEO masters use to optimize their sites and maintain their high ranking
The search engines don't want to be manipulated by marketers. They want to provide the best unbiased results possible for any given search -- or they'll lose users!
That's why they need to change their algorithms so frequently -- to stay ahead of the tricks people use to get top rankings.
That being said, there are still a lot of legitimate ways you can optimize your site without angering the search engines and causing them to drop you from their list.
Here are some of the best things you can to do ensure your site has a high ranking:
1. Ask relevant sites to link to your site
In the past, scoring a high ranking with a search engine was all about positioning your keywords in "prime real estate" positions in your text and site coding. All that has changed, however. These days, links are king!
Search engines place a huge amount of importance on the number of sites that link to yours. But it's not just the quantity of links that matter, it's also the quality. Search engines look at how relevant the links are -- i.e., how much the content of the linking site has in common with the content on your site.
The more relevant, the better!
Search engines also look at how "important" the linking site is. What kind of "online presence" does it have? How much traffic does it get?
For example, your site will get a higher ranking if it's linked to by sites such as BBC.com or nationalgeographic.com instead of, say, the personal homepage of your friend's neighbour's kid.
2. Pay attention to keyword inclusion and placement
Keywords may no longer be the sole determining factor of a site's ranking, but they're still pretty important. The most useful places to include them are:
•In your domain name -- only make sure your keywords are in the root of your URL, not the stem! For example, if your main keyword phrase is "cell phones," try to get a domain name such as "www.cell-phones.com" instead of "www.mobileusa.com/cell-phones.com." Some search engines will actually penalize sites for including key words in the stem of a URL.
•In the title tags in your source code
•In the meta description of your site -- this is much less important than it used to be, but it can't hurt.
•In your meta keyword tags
HOWEVER: Be sure you only include relevant keywords! Search engines will penalize you if you try to sneak in keywords that have nothing to do with the content of your site.
3. Create content-rich "information pages" to direct traffic to your site
An easy way to boost the number of pages that link to your site is to create some pages yourself!
However, you have to make sure these pages contain valuable contents that provide people with useful information. Search engines hate "pointer pages" that have no content and exist only to add to the number of links pointing to a site.
Be sure the information relates to the content on your site and has your keywords placed in advantageous positions. This will boost the ranking of your pages with the search engines and ensure they get lots of traffic -- which they can then redirect to your site.
4. Submit your site to online directories
Be sure to submit your site to important directories such as Yahoo!, the Open Directory Project, and About.com, as well as smaller directories. Your listing on these directories will help your ranking with the major search engines.
5. Multiply and conquer!
Create a "community" of related sites that link to each other. Why stop at only one information page? The more content-rich sites that point to your site, the better!
You can also boost the number of links that point to your site by dividing it into several separate sites that all link to each other.This works especially well if you sell a number of different products or services.
If you build a different site to focus on each of your products and services, then you can also concentrate the use of specific keyword phrases on each site. That's another great way to boost your search engine ranking.
The "Don'ts": Tricks the search engines hate and why you should never use them, even if your competition does
Now that we've covered the "dos," here come the "don'ts." Although these questionable tactics have worked well in the past, the search engines absolutely hate them. If they catch you using any of these tricks, they may go so far as to drop you from their listings like a hot potato!
1. Beware irrelevant links!
Yes, it's a good idea to get a lot of different links pointing to your site, but the search engines only like RELEVANT links. If they find sites that have nothing in common with the content on your site linked to your web site, they'll lower your relevancy rating.
2. Beware irrelevant keywords!
Search engines hate finding irrelevant keywords on your site -- especially in your meta tags. If they catch you using keywords that have nothing to do with the actual content of your site, they'll penalize you for it.
3. Don't "keyword stuff" your meta tags!
In the past, people used to repeat their keywords in their meta tags over and over again. This used to get them a high ranking with the search engines -- but not any more! Search engines are on to this trick and will punish you for it by dropping your ranking.
4. Don't create "link farms"!
"Link farms" are the evil cousins of the "information pages" we discussed above.
In the past, some spammers used to build multiple "doorway" sites that existed only to multiply the number of links pointing to their sites.
Unlike content-rich information pages,these doorway pages would usually only include a string of keyword terms that would earn them a high ranking with the search engines.
The search engines have caught on to this tactic, however, and will drop you from their listings if they find you using it.
5. Avoid "free for all" link pages!
Don't bother placing links to your site on pages where everyone and their dog is invited to put up a link. Such sites have extremely low relevancy ratings and will cost you points with the search engines.
Essential tools and resources to optimize your site and stay n top of the search engine game
There are a lot of great tools out there that can help you optimize your web site while ensuring that you stay on the good side of all the search engines. Here are a few of our favorites.
Tools:
•Wordtracker: This great online tool helps you select specific keyword phrases that will direct more traffic to your site. Free and paid versions are available.
•SitePromoter: This useful software program helps you create individualized submissions to the different search engines.
•Optilink: A lot of search engine optimization experts swear by this software. It's a "link reputation analyzer" that helps you determine a site's reputation and why the search engines like it or dislike it. It certainly comes in handy when you're checking out the competition or looking for reputable sites to link to yours!
•WebPosition Gold: This is a great piece of search engine placement software that generates Web pages designed to rank high on the major search engines. It also analyzes your existing Web pages, providing suggestions for improvement, and tracks your ranking on different search engines.
Resources:
•Search Engine News: Planet Ocean's online resource, "The Unfair Advantage Book on Winning the Search Engine Wars" is updated monthly and provides excellent optimization tips and information on the Search Engine industry.
•Search Engine Watch: This free site is another rich source of tips and information on the Search Engine industry. Paid memberships are available for more advanced content.
•Search Engine Guide: This free site contains a lot of useful information about the smaller search engines on the Web, and who you should submit your site to in order to get a better ranking with the bigger search engines.
Culled from www.marketingtips.com
The search engines don't want to be manipulated by marketers. They want to provide the best unbiased results possible for any given search -- or they'll lose users!
That's why they need to change their algorithms so frequently -- to stay ahead of the tricks people use to get top rankings.
That being said, there are still a lot of legitimate ways you can optimize your site without angering the search engines and causing them to drop you from their list.
Here are some of the best things you can to do ensure your site has a high ranking:
1. Ask relevant sites to link to your site
In the past, scoring a high ranking with a search engine was all about positioning your keywords in "prime real estate" positions in your text and site coding. All that has changed, however. These days, links are king!
Search engines place a huge amount of importance on the number of sites that link to yours. But it's not just the quantity of links that matter, it's also the quality. Search engines look at how relevant the links are -- i.e., how much the content of the linking site has in common with the content on your site.
The more relevant, the better!
Search engines also look at how "important" the linking site is. What kind of "online presence" does it have? How much traffic does it get?
For example, your site will get a higher ranking if it's linked to by sites such as BBC.com or nationalgeographic.com instead of, say, the personal homepage of your friend's neighbour's kid.
2. Pay attention to keyword inclusion and placement
Keywords may no longer be the sole determining factor of a site's ranking, but they're still pretty important. The most useful places to include them are:
•In your domain name -- only make sure your keywords are in the root of your URL, not the stem! For example, if your main keyword phrase is "cell phones," try to get a domain name such as "www.cell-phones.com" instead of "www.mobileusa.com/cell-phones.com." Some search engines will actually penalize sites for including key words in the stem of a URL.
•In the title tags in your source code
•In the meta description of your site -- this is much less important than it used to be, but it can't hurt.
•In your meta keyword tags
HOWEVER: Be sure you only include relevant keywords! Search engines will penalize you if you try to sneak in keywords that have nothing to do with the content of your site.
3. Create content-rich "information pages" to direct traffic to your site
An easy way to boost the number of pages that link to your site is to create some pages yourself!
However, you have to make sure these pages contain valuable contents that provide people with useful information. Search engines hate "pointer pages" that have no content and exist only to add to the number of links pointing to a site.
Be sure the information relates to the content on your site and has your keywords placed in advantageous positions. This will boost the ranking of your pages with the search engines and ensure they get lots of traffic -- which they can then redirect to your site.
4. Submit your site to online directories
Be sure to submit your site to important directories such as Yahoo!, the Open Directory Project, and About.com, as well as smaller directories. Your listing on these directories will help your ranking with the major search engines.
5. Multiply and conquer!
Create a "community" of related sites that link to each other. Why stop at only one information page? The more content-rich sites that point to your site, the better!
You can also boost the number of links that point to your site by dividing it into several separate sites that all link to each other.This works especially well if you sell a number of different products or services.
If you build a different site to focus on each of your products and services, then you can also concentrate the use of specific keyword phrases on each site. That's another great way to boost your search engine ranking.
The "Don'ts": Tricks the search engines hate and why you should never use them, even if your competition does
Now that we've covered the "dos," here come the "don'ts." Although these questionable tactics have worked well in the past, the search engines absolutely hate them. If they catch you using any of these tricks, they may go so far as to drop you from their listings like a hot potato!
1. Beware irrelevant links!
Yes, it's a good idea to get a lot of different links pointing to your site, but the search engines only like RELEVANT links. If they find sites that have nothing in common with the content on your site linked to your web site, they'll lower your relevancy rating.
2. Beware irrelevant keywords!
Search engines hate finding irrelevant keywords on your site -- especially in your meta tags. If they catch you using keywords that have nothing to do with the actual content of your site, they'll penalize you for it.
3. Don't "keyword stuff" your meta tags!
In the past, people used to repeat their keywords in their meta tags over and over again. This used to get them a high ranking with the search engines -- but not any more! Search engines are on to this trick and will punish you for it by dropping your ranking.
4. Don't create "link farms"!
"Link farms" are the evil cousins of the "information pages" we discussed above.
In the past, some spammers used to build multiple "doorway" sites that existed only to multiply the number of links pointing to their sites.
Unlike content-rich information pages,these doorway pages would usually only include a string of keyword terms that would earn them a high ranking with the search engines.
The search engines have caught on to this tactic, however, and will drop you from their listings if they find you using it.
5. Avoid "free for all" link pages!
Don't bother placing links to your site on pages where everyone and their dog is invited to put up a link. Such sites have extremely low relevancy ratings and will cost you points with the search engines.
Essential tools and resources to optimize your site and stay n top of the search engine game
There are a lot of great tools out there that can help you optimize your web site while ensuring that you stay on the good side of all the search engines. Here are a few of our favorites.
Tools:
•Wordtracker: This great online tool helps you select specific keyword phrases that will direct more traffic to your site. Free and paid versions are available.
•SitePromoter: This useful software program helps you create individualized submissions to the different search engines.
•Optilink: A lot of search engine optimization experts swear by this software. It's a "link reputation analyzer" that helps you determine a site's reputation and why the search engines like it or dislike it. It certainly comes in handy when you're checking out the competition or looking for reputable sites to link to yours!
•WebPosition Gold: This is a great piece of search engine placement software that generates Web pages designed to rank high on the major search engines. It also analyzes your existing Web pages, providing suggestions for improvement, and tracks your ranking on different search engines.
Resources:
•Search Engine News: Planet Ocean's online resource, "The Unfair Advantage Book on Winning the Search Engine Wars" is updated monthly and provides excellent optimization tips and information on the Search Engine industry.
•Search Engine Watch: This free site is another rich source of tips and information on the Search Engine industry. Paid memberships are available for more advanced content.
•Search Engine Guide: This free site contains a lot of useful information about the smaller search engines on the Web, and who you should submit your site to in order to get a better ranking with the bigger search engines.
Culled from www.marketingtips.com
Friday, November 6, 2009
Clickbank Affiliate? Check out the basics
Clickbank is an Affiliate Network that has several thousands of digital products on display for sale. The products are arranged in categories and with that you can choose which product you want to promote from your category of interest.
By the way, an affiliate is one who signs up for an affiliate program to promote other people's products and/or services for a commission. The commission can be up to 75% of sales. This is possible in the case of digital products because there is no need to keep inventories of physical products and so cost of stocking inventories is eliminated.
Now, as an affiliate with Clickbank, it can be a task deciding which particular product to promote out of the thousands on display. If you are able to learn the basics, making money from Clickbank and getting loads of cash into your bank account can be a breeze and this can be on autopilot. To get these basics, you will need a guide, someone who has suceeded in the business.
A full time Internet Marketer, Sunny Suggs, has put together a guide to getting started as a Clickbank affiliate. You will get complete screenshots of the whole process and other products and services that will make your lifestyle as a Clickbank affiliate a breeze.
You can get this guide for free along with some other bonuses at http://allaboutcb.com/?rid=1410
By the way, an affiliate is one who signs up for an affiliate program to promote other people's products and/or services for a commission. The commission can be up to 75% of sales. This is possible in the case of digital products because there is no need to keep inventories of physical products and so cost of stocking inventories is eliminated.
Now, as an affiliate with Clickbank, it can be a task deciding which particular product to promote out of the thousands on display. If you are able to learn the basics, making money from Clickbank and getting loads of cash into your bank account can be a breeze and this can be on autopilot. To get these basics, you will need a guide, someone who has suceeded in the business.
A full time Internet Marketer, Sunny Suggs, has put together a guide to getting started as a Clickbank affiliate. You will get complete screenshots of the whole process and other products and services that will make your lifestyle as a Clickbank affiliate a breeze.
You can get this guide for free along with some other bonuses at http://allaboutcb.com/?rid=1410
Friday, October 9, 2009
Building a Website
A website is like an office for your business on the internet. Many of the things concerning your business can be put on your website and all you need to do is to advertise your website and drive traffic to the website.
Building a website can be a herculean task for the beginner who does not even know the ABC of HTML or any website language for that matter. However, there are ways you can build a website even if you don't know anything about HTML.
One of the ways you can do that is to purchase a website template and add the necessary items and then publish. If you are looking for a website that you will sell health products from, you can type in health products + website template in the search engines and check out the results to determine the one that will suit the purpose you want to achieve.
Another way is to get a website builder software and build the website without any need to know the language involved in building the website. People like Yanik Silver are good in Internet Marketing, but do notb know about HTML. So, you can build your website without knowing it too.
There is a place you can even get a free website builder and you will easily build your website. You will be taken through the steps of building the website by an expert in the field of Internet Marketing. To get this software: you can go to: www.tinyurl.com/yzboq2u
Building a website can be a herculean task for the beginner who does not even know the ABC of HTML or any website language for that matter. However, there are ways you can build a website even if you don't know anything about HTML.
One of the ways you can do that is to purchase a website template and add the necessary items and then publish. If you are looking for a website that you will sell health products from, you can type in health products + website template in the search engines and check out the results to determine the one that will suit the purpose you want to achieve.
Another way is to get a website builder software and build the website without any need to know the language involved in building the website. People like Yanik Silver are good in Internet Marketing, but do notb know about HTML. So, you can build your website without knowing it too.
There is a place you can even get a free website builder and you will easily build your website. You will be taken through the steps of building the website by an expert in the field of Internet Marketing. To get this software: you can go to: www.tinyurl.com/yzboq2u
Saturday, September 19, 2009
Information products Format
Information Products have proved to be a money-winner for many people. It is a business that has come to stay and you will do well to invest in it.
Information Products are ones that contain information that people are looking for. It may be how to make money online, how to make babies stop crying, how to pass examination without tears, how to get that elusive job and so on.
getting the required information can be done by researching for it in google or article writing websites like www.ezinearticles.com where you can search for articles on the topic. However, care needs to be taken not to copy word for word what information you have come up with.
Information products can come in many formats. For example, e-books, videos, manuals, seminars, audios and so on.
In producing an e-book, the information can be prepared in word and then converted to e-book at www.freepdfconvert.com and any other site which you can search in www.google.com, a reputable search engine. For videos, visit www.camtasia.com and produce a video version of your information product. Seminars production is also another way of producing information products. Just organise a seminar on a particular topic, advertise it and get to pay and come to receive the information. Even if oyu don't know about the topic, you can get someone who knows to come and teach and enter into a joint venture. You organise, he or she teaches and you share the income at an agreed percentage.
Information Products are ones that contain information that people are looking for. It may be how to make money online, how to make babies stop crying, how to pass examination without tears, how to get that elusive job and so on.
getting the required information can be done by researching for it in google or article writing websites like www.ezinearticles.com where you can search for articles on the topic. However, care needs to be taken not to copy word for word what information you have come up with.
Information products can come in many formats. For example, e-books, videos, manuals, seminars, audios and so on.
In producing an e-book, the information can be prepared in word and then converted to e-book at www.freepdfconvert.com and any other site which you can search in www.google.com, a reputable search engine. For videos, visit www.camtasia.com and produce a video version of your information product. Seminars production is also another way of producing information products. Just organise a seminar on a particular topic, advertise it and get to pay and come to receive the information. Even if oyu don't know about the topic, you can get someone who knows to come and teach and enter into a joint venture. You organise, he or she teaches and you share the income at an agreed percentage.
Saturday, August 29, 2009
Private Label Rights
A Private Label Rights product is one that allows you to edit the contents of it as much as you like and even add your name as the author, thereafter selling it.
This is a product that helps people who do not know how to write but are willing to sell a ready-made information. You have the complete freedom to whatever you like with the product. If you find it difficult to start writing a book, you could purchase one with Private Label Rights, edit it and there you have a product to sell at whatever price you want to.
There is a particular site that you can get a lot Private Label Rights products for FREE. Yes, you heard that right. Completely free. All you have to do is to sign up on the site located at www.plrwholesaler.com and you are ready for business.
There are different ways you can market the products you find there. One of them, if you are on a low budget, is to promote on traffic exchanges, one of which is www.trafficswarm.com.
Start your own Information Marketing business today by signing up at the website and promoting the different products on display. You can even make money on the side apart from the sale of the products on display. Find out how on the website.
This is a product that helps people who do not know how to write but are willing to sell a ready-made information. You have the complete freedom to whatever you like with the product. If you find it difficult to start writing a book, you could purchase one with Private Label Rights, edit it and there you have a product to sell at whatever price you want to.
There is a particular site that you can get a lot Private Label Rights products for FREE. Yes, you heard that right. Completely free. All you have to do is to sign up on the site located at www.plrwholesaler.com and you are ready for business.
There are different ways you can market the products you find there. One of them, if you are on a low budget, is to promote on traffic exchanges, one of which is www.trafficswarm.com.
Start your own Information Marketing business today by signing up at the website and promoting the different products on display. You can even make money on the side apart from the sale of the products on display. Find out how on the website.
Thursday, July 2, 2009
Lifetime Income from the Internet
A lifetime income from the internet income is a possibility. The Internet is a veritable tool in the hands of just about anyone who can handle a mouse and punch the keys on the keyboard to make a lifetime income. It is even possible to do a job once and continue to make money from that job on the internet.
One of the ways you can do that is to join a multilevelmarketing program that pays a reasonable amount of money on a regular basis. If you recruit a large number of affiliates through your link, you could be making a reasonable amount of money as a result of that. As your network of downlines grow, so also can your income grow.
Another way to do this is to set up an online payment system. When you have an online paymeny system in place, people will continually be patronising your website as they need to make payment online for several things. An Internet Business Entrepreneur requires a credit card or other online payment devices like benton market or liberty reserve to make payment or even receive payment. A site that deals with this service is sure to make a lifetime income as they will keep coming back for more.
Operating a website design service can also be another way of creating a lifetime income from the internet. Nowadays, many people are getting aware of the power of the internet when it comes to the number of people you can reach. An individual involved in this service will have jobs from people who desire to make a web presence and in the process, a lifetime income can be created.
These are just some of the ways you can create a lifetime income from the internet. You can decide to choose anyone or search for other ways of doing that.
All the best.
One of the ways you can do that is to join a multilevelmarketing program that pays a reasonable amount of money on a regular basis. If you recruit a large number of affiliates through your link, you could be making a reasonable amount of money as a result of that. As your network of downlines grow, so also can your income grow.
Another way to do this is to set up an online payment system. When you have an online paymeny system in place, people will continually be patronising your website as they need to make payment online for several things. An Internet Business Entrepreneur requires a credit card or other online payment devices like benton market or liberty reserve to make payment or even receive payment. A site that deals with this service is sure to make a lifetime income as they will keep coming back for more.
Operating a website design service can also be another way of creating a lifetime income from the internet. Nowadays, many people are getting aware of the power of the internet when it comes to the number of people you can reach. An individual involved in this service will have jobs from people who desire to make a web presence and in the process, a lifetime income can be created.
These are just some of the ways you can create a lifetime income from the internet. You can decide to choose anyone or search for other ways of doing that.
All the best.
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